Why the Institute of Physics launched a campaign to get the media to ‘Bin the boffin’
20 Nov 2023
Rachel Youngman explains the rationale behind the Institute of Physics’ “Bin the boffin” campaign
Language matters Many red-top tabloids still use words such as boffin and egghead when describing scientists. (Courtesy: Daily Star. Reused with permission)
It is not often that a campaign launched by a scientific learned society finds itself featured on th
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Rachel Youngman is deputy chief executive of the Institute of Physics